Press Releases

METROS has strengthened its customers’ relations by implementing Microsoft Dynamics CRM

1. October 2012

Brno, 8th August 2012 – METROS s.r.o., operating in the building materials’ industry, has strengthened its relations with customers by implementing a new CRM system. The Microsoft Dynamics CRM solution, implemented by CCV Information systems brings more efficient management of contacts, opportunities, customer requests or complaints. The company’s management has also acquired a better overview of the store’s activities and the option to further improve the efficiency of company’s operations.

The objective of implementing a new CRM system in the company is to strengthen business and sales operations and improve customer care. One of the initial requirements was to obtain a better users’ overview of the supply-demand activities’ history. To comply with this strategy, Metros opted for the Microsoft Dynamics CRM solution. The users can rely on its full integration and the possibility of controlling CRM from within Microsoft Outlook, including the synchronization of CRM and actual outlook records such as email to-do’s or appointments.

“The new CRM system has been appreciated by our employees, who recognize particularly its full integration with Outlook. By using it we are able to further improve business processes, time management of individual users and allows for better accessibility of shared information. At the moment we are planning to expand the system by adding a module for purchasing processes.” says Martin Fuksa, assistant director of Metros.

The solution Microsoft Dynamics CRM provided the company with a tool for reliable sharing of contacts, opportunities’ logbook, warranty claim solver, and for many other customer services. The top management of the company gained a better overview of the company’s activities and the possibility to further evaluate them. In the next phase, Metros is planning to expand the project provided by CCV Information systems, also by adding a purchasing agenda and by integrating the system with ERP Microsoft Dynamics NAV.

Building material wholesale and retail not only for Metrostav

METROS, s.r.o. operates in the sphere of building and metallurgical material wholesale and retail. Its parent company – Metrostav a.s. – is one of the largest and most stable such companies in the Czech Republic, and belongs to the supra-national DDM Group (Metrostav a.s., Doprastav a.s., Subtera a.s., Metrostav SK a.s.). The company also operates a building materials warehouse and a tyre repair shop in Horní Počernice on the Eastern side of Prague. The company’s main activity remains the supply of building materials from the supplier directly to construction sites.


About us

CCV Information systems has been active on the market since 1992. Our HQ is situated in Brno (CCV Business Solutions division) and our branch offices are in Brno (CCV eGovernment division), Opava (CCV eBusiness division) and v Kysucké Nové Mesto (CCV Slovakia). We provide comprehensive supplies in development, consultancy and implementation of business information systems (Microsoft Dynamics) and other software applications for selected areas of business. We specialize in solutions for the provision of Electronic data interchange (EDI Orion solution), which ensures paperless circulation of business documentation. We develop specialized solutions (registers, portals) for state administration. CCV Information systems is a holder of the certificate of the system of quality ISO 9001:2009, Microsoft Gold Certified Partner and a proud bearer of the Oracle Gold Partner title.

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